Who We Are

Established in 2009, Aydin Virani Sales & Marketing acts as a sales agent for Canadian Publishers and Distributors throughout Western Canada. Offering sales representation to the book trade, wholesale, school and library suppliers and non traditional markets.


Aydin Virani

Head Rhino
604-417-3660 604-371-3660
8038 211B Street, Langley, BC, V2Y 0K3
British Columbia, Alberta and Northern Territories
Has over 20 years of experience in the book industry: as a bookseller and manager for the chains at the Vancouver International Airport; Raincoast Books as their inside sales representative for the wholesale division, Book Express; Whitecap Books as their Director of Sales covering all of North America - Aydin's responsibilities included overseeing sales agents for Canada and the USA; selling to key accounts which included Indigo Books & Music, News Group Canada, Metro News, Barnes & Noble, Crate & Barrel, Costco Canada/Costco USA. Aydin also served as President for the Western Book Representatives Association 2011 - 2012. Starting his own agency back in 2009, Aydin has grown AV Sales and Marketing into a reputable and reliable agency.

Hobbies: Dressage, Interior Design, good wine, addiction to crosswords and a good book


Kamini Stroyan

The Darling
604-771-5436 604-371-3660
4389 206th Street, Langley, BC, V3A 4Z8
British Columbia
Has over 20 years experience in the retail industry. Starting at Coles Books as a manager; then onto British Columbia's largest bookstore chain, Black Bond Books, running inventory management; and Wendel’s Book Store and Café as manager/buyer. Her hands-on experience within the consumer trade market and wealth of experience in the book trade has earned her reputation as a valuable sales rep.

Hobbies: Nature photography, off-roading, fishing, traveling the backroads and camping in the outdoors and reading of course!


Rorie Bruce

Lord of the Flats
204-488-9481 204-487-3993
737 Montrose Street, Winnipeg, MB, R3M 3M5
Manitoba, Saskatchewan, Northern Ontario and Alberta
Has over seven years experience as a publisher sales representative and has twice won the industry’s Sales Rep of the Year Award (2010 and 2000). Prior to working as a sales rep, Rorie also spent a number of years on the retail side of the book business in various management roles. He has served on the Board of the Literacy Partners of Manitoba as well as the Board of the Winnipeg Public Library where he established and chaired their Community Outreach Committee. Rorie also handles publicity in the prairie provinces, arranging media and interviews for authors and publishers.